Best SEO Practices to improve your eCommerce Sales

Search Engine Optimization holds the key to the growth or demise of a digitally grounded business. For an eCommerce store, where business begins and ends with organic traffic, SEO is nothing but the lifeline. Whether you’re a solopreneur, managing a small to medium size company, or are running a corporation, if you’re operating any kind … Continue reading “Best SEO Practices to improve your eCommerce Sales”

How To Use Social Media to Promote Your Online Store

The social media revolution has made it possible for business of all sizes to reach an infinitely expanding audience. With the right integration tools, it’s simple and easy to automate your social media activities directly with an ecommerce storefront and eliminate the intimidating time commitment that can accompany the move to a social marketing program. … Continue reading “How To Use Social Media to Promote Your Online Store”

Using H1 Tag Improves Search Engine Ranking

When you’re structuring the HTML coding for a Web page, it can look a little like an outline, with main headings and subheadings. For best SEO results, it is important to place keywords in those headings, within Heading tags. What are Headings? Headings are pieces of HTML code that allow you to make certain words … Continue reading “Using H1 Tag Improves Search Engine Ranking”

Canonicalisation issues – why it’s bad and how to fix it.

In the past month I have been doing quite a few SEO Evaluations and technical audits of websites, and I have really enjoyed it, after working as Head of Search for quite a while, I am genuinely loving getting back to doing more of the actual SEO work. The technical analysis, the digging into a … Continue reading “Canonicalisation issues – why it’s bad and how to fix it.”

On-Page Optimisation (SEO) Vs. Off-Page Optimisation

What is SEO? Search engine optimization is the term used to describe a set of processes that aim in optimizing a website for search engines. SEO is important not only for getting high quality visitors but it is also a way to increase the credibility of a website and to expand brand awareness. Search engines … Continue reading “On-Page Optimisation (SEO) Vs. Off-Page Optimisation”

5 Harmful Errors – SMM Managers Do

The Dead of the corporate group is a stumbling block most SMM-specialists. Sometimes subscribers refuse to respond even to the most useful content. However, few know that the situation may change dramatically, if you look at the error and review the policy of working with the audience. now, briefly about the main errors SMM-Manager and … Continue reading “5 Harmful Errors – SMM Managers Do”

5 Ways Small Businesses Can Compete With Giants in SEO

Search marketing has grown in popularity as online search continues to evolve from a novelty to a standard feature in our everyday lives. Almost every business in the country, big or small and regardless of industry, has some kind of web presence, and everybody is competing for only a handful of positions at the top … Continue reading “5 Ways Small Businesses Can Compete With Giants in SEO”